ADA was looking to create a tool for users to explore where in the coal plant process their products fit.
A lively animated infographic would help ADA to stand out from the industries typical competitors while also simplifying their complicated products.
The tools self-selection was perfect for website visitors and engaging trade-show booth attendees in the tools offline version.
Some Sass(SCSS) magic was devised for easy to manage svg sprites that were scaleable and expandable. This allowed the designers to create fun and classic animations without needing any animation platform knowledge.See the tool